Don Omar Concert Sells Out in Record Time
Tickets for Don Omar’s concert, scheduled for 16 July 2026 in Santa Cruz de Tenerife as part of the Tenerife Cook Music Fest 2026 programme, have sold out in record time. The show by the Puerto Rican artist, prepared entirely and exclusively for this event, has thus become one of the musical milestones of the year.
The Global King of Reggaeton
Known worldwide as ‘The King of Reggaeton’, Don Omar has made his mark on the history of urban music with a career spanning more than two decades and emblematic hits like Danza Kuduro, Pobre Diabla, and Taboo. His global impact, multiple international accolades, and his ability to reinvent the genre cement his status as one of the most influential Latin music artists.
Unprecedented Demand for Exclusive Show
The announcement of the sold-out show, with over 40,000 tickets sold, confirms the enormous anticipation generated. As Don Omar’s only confirmed European date in 2026, it spurred exceptional demand from the very first minute tickets went on sale. The organisers highlight that this is one of the fastest-selling records in the festival’s history.
“This complete sell-out demonstrates the audience’s connection with the festival’s artistic proposal and reaffirms Don Omar’s international stature as a reggaeton icon,” said a spokesperson for the Tenerife Cook Music Fest.
A Landmark Fifth Anniversary for the Festival
The Tenerife Cook Music Fest will celebrate its fifth anniversary in 2026, establishing itself as a leading event in the Canary Islands. After bringing together tens of thousands of attendees at its last edition, the festival continues to grow thanks to its combination of internationally renowned live music, local gastronomy, and unique cultural experiences that have made it a prominent meeting point both within and outside the archipelago.
All the latest news about the festival will be available on the official website: www.cookmusicfest.es.

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